All of our Masterclasses are recorded and available for four weeks, so if you can’t make it live, register anyway we’ll send you the video later.
You know it’s crucial for your business, which is why you’ve devoured countless blogs and podcasts about it.
But the point where you always seem to get stuck?
You can’t quite figure out how to tell your brand’s story in a way that’s going to magnetise your dream clients (and, hey, where would you even begin?).
That’s why Anita Siek is coming to the rescue! Anita is an ex-lawyer turned brand strategist and copywriter. She’s also the founder of Wordfetti, a human-centred brand strategy and copywriting studio that specialises in helping brands stand out through the power of words.
Anita is bringing us this Masterclass Online presented by powerful accounting platform, Xero, and will be diving into how you can tell your brand’s story in a way that connects, builds trust, and converts.
Most importantly, Anita will help you unlock the power of storytelling.
Get ready to dive into:
- The science of storytelling, and the characteristics of a compelling brand story to help you connect and sell,
- Three must-have story angles for your business, and
- Practical tips on ways you can weave storytelling into your content and copy.
We know you’ve got a great brand, now here’s your chance to capture its story.
Anita Siek is an ex-lawyer turned Brand Strategist and Copywriter and the founder of Wordfetti, a human-centred brand strategy, copywriting, and word-ucation house that specialises in helping brands stand out through the power of consumer psychology and words. Some of Anita’s clients include Australia’s largest insurer group IAG, Libby Trickett, Lack of Color, Luna Bronze and Korea’s largest fried chicken brand, Kyochon. Anita is also the host of Bradfetti, a top-rated Marketing Podcast, and is a speaker and a mentor for UQ Ventures at the University of Queensland.