In the fast-paced world of business, we’re told to embrace and fear technology all at once. Automation is king, but the rise of robots threatens our jobs. As women, we have intrinsic natural abilities to embrace complexity and disruption, implement a productive team culture and future-proof our place in the workforce.
In this Masterclass Online, Dr. Nicole Hartley, MBA Director at The University of Queensland Business School, will explore the significant role of women in leadership roles as we face a future of uncertainty and apply the best use of technologies to enhance and shape our work culture.
Whether you’re in a senior leadership position, an emerging leader, or planning on stepping into a leadership role; this masterclass will help harness your natural talents to maximise your career journey, implement the best technology solutions, and lead and foster the workforce of the future.
As always, you’ll have the opportunity to ask questions during the masterclass and connect with Dr. Nicole Hartley afterward.
Dr. Nicole Hartley is the MBA Director at UQ Business School. Nicole’s career as an academic has spanned 14 years at institutions in both Sydney and Queensland. Her teaching expertise is in advertising, marketing strategy, digital media, and consumer behaviour. Her specific research interests include service technology, virtualised services, customer-brand relationships, message framing, new media and service innovation. Nicole’s current research agenda focuses on exploring customer perceptions of the advent of technology and various forms of disruption in the delivery of services in the education, tourism and health industries.
Nicole works closely with companies within the Brisbane technology start-up and social enterprise scene to advise on marketing advertising strategies to launch new-to-market technology-based products and services both nationally and globally. Before her academic career, Nicole was employed as Marketing Manager/Director for various corporations within the tourism, education and communication industries both in Australia and in the UK.