Get ready to meet Bec Chappell! Bec is a marketing strategist – which sounds very formal but actually just means she work with businesses and individuals to ensure they have clarity on their marketing foundations. With over 15 years of experience, Bec knows a thing or two about planning and executing strategies for longevity.

Are you ready to learn how to make smarter marketing decisions for YOUR business which will lead to $$$ not just vanity metrics!

When purse strings are tightened it’s more important than ever that we don’t fall into marketing traps such as - following trends, getting stuck in tactics, and listening to advice from outsiders with no real experience.

In economies like these, the marketing that pays off is the marketing grounded in research, reporting, and solid marketing foundations – this allows you to make smart decisions about where you spend your energy and $$.

In this masterclass you'll learn:

• What are the basic marketing foundations I need to have in my business to help me build a consistent brand in the market?

• In a world where we’re all time poor, how do I prioritise what to spend my time doing when it comes to marketing?

• How can I diversify my marketing away from relying solely on social media / how do I get smarter about how I use social media?

So, if you’re sick of wasting time and energy on things that never seem to transpire into sales… then this is the masterclass for you!